Hang in There, Big Sur. Help is On the Way.

A ray of hope has emerged for the town of Big Sur, which has been inaccessible to much of the public since a series of landslides and a bridge collapse earlier this year.

Officials hope the trail connecting the two segments of Big Sur severed by the downed Pfeiffer Canyon Bridge will open to the general public July 1, with a shuttle service bringing visitors to the footpath on one end and picking them up on the other.

“Were really enthusiastic about it,” said Supervisor Mary Adams, who represents Big Sur on the Monterey County Board of Supervisors. “I was very pleased that we were able to get funding from the board during the budget hearings to be able to allow us to invest in insuring we have tourism back in Monterey County.”

A total of $275,000 was allotted by the supervisors for the program in an effort to bring tourists back to an area that is seeing an estimated shortfall of about $20,000 per day in tax revenue. According to a study, San Luis Obispo and Monterey counties could face a $554 million loss in revenue due to closures on Highway 1.

In the meantime, Adams’ Chief of Staff Kate Daniels is reminding tourists that there are still ways to get to Big Sur’s attractions and that they should not be deterred.

“The message that we want to get out is that there’s plenty that’s open in Big Sur,” she said. “The area, and the locals who work in the tourism industry, have suffered, and the support of visitors is crucial to the destination’s recovery.”

Read more about the project here


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